Navigating a Sea of Firms With a Purpose

By Kevin L. Nichols
The Recorder I  September 18, 2007

A legal career can be an abyss for the shy and squeamish. The law firm setting, particularly, can be ferocious — like a tropical storm that swallows those without a purpose whole. Whether you are a recent graduate of a four-year institution or a paralegal program, or a seasoned paralegal with several years of experience under your belt, many still find themselves unfulfilled or lost at sea with no end in sight. Thus, it is extremely important to know the reasons why you are working in a law firm and how to maneuver around the turbulence in your path in order to achieve your desired goals.

The stage of your professional career can often dictate where you want to go in life and what you want to become. Many recent graduates want to work in a law firm to “try on” the shoes of a lawyer to see if they fit. More seasoned paralegals may want to switch practice areas to see if they prefer one discipline over another. Career paralegals have already decided that law school is something that does not interest them but, perhaps because they have grown accustomed to making a decent salary without the same pressures that attorneys are often under, they choose to remain in the field.

Wherever you are in your career, here are some valuable tips that I have acquired over nine-plus years working in various large and small law firms, to help you navigate through the perilous sea so that you can reach those golden shores.

For the recent graduate who has no idea what they want to do in life:

I recommend working at a large or midsized firm to cast a wide net of opportunities. It is equally as important to learn through experience what you do not like as it is to know what you do like. Large law firms (200-plus attorneys), particularly, are like vast oceans for individuals seeking direction in life. Large firms typically have diversified practice areas that can lead to other tributaries for careers. For example, at my first firm I was a litigation paralegal who sat on the corporate department’s floor, due to lack of space, with practice groups such as patent, trademark and financing. I was able to assist these groups with patent application filings, series A and B financing, bankruptcy cases, and some trademark work, just by seeking out various individuals on my floor.

The key trait here is self-confidence and being outgoing. There are countless opportunities to gain invaluable experience; however, they rarely come directly to you. You have to seek out people who can open new waterways for you to travel. These may lead you away from the law and steer you toward business, software, marketing, or other viable careers depending on your exposure and your newfound interests.

For the individual using a law firm as a “stepping stone” to being a lawyer:

Once the graduation celebrations dissipate and the pressure settles in regarding future career plans, many people decide to work in a law firm to see if they want to be a lawyer. This is a wise decision if you are a motivated person. You can see the inner workings of a firm and the dynamics between professional staff and support staff. That may ultimately assist you in being a better solo practitioner, by knowing how much staff to have and how long it takes to get things done. There is, however, a hierarchal structure at large, midsized and small firms that is important to understand early on.

Typically, the hierarchy begins with partners or shareholders, then moves down to other attorneys, business managers, paralegals, secretaries and case assistants or file clerks. This structure is not for everyone, especially because you will most likely be entering at the bottom of the chain. However, that kind of position will allow you to be more fluid in gaining experience outside your formal job description, in order to determine if being a lawyer is right for you. Motivated support staff can maneuver around being “specialized” to learn as a generalist until the time comes to make a decision about the future.
In contributor Kevin L. Nichols’ eyes, big and small firms offer distinct advantages and disadvantages for paralegals pursuing a career or other type of goal. Click here <http://www.law.com/img/ca/legalpro918.jpg>  for a chart examining these issues.

It is vital to understand whether or not you want to be a lawyer early on while working at a law firm because it can help you determine the right stream to take to achieve this goal. It would be awesome to work at a top AV-rated large law firm; however, if you are not gaining measurable experience, you might be better off working at a midsized or smaller firm. I only recommend working at a large law firm to become an attorney if you can master what a career paralegal does without losing sight of what you are there to accomplish.

For the career paralegal:

Career paralegals may have “tried on” the lawyer shoes and have determined that they do not fit. They should know what they want to do and have a map to get them there. Ultimately, career paralegals have to decide what they really want to do in life and be honest that oftentimes it is not actually being a paralegal. I know career paralegals who have started their own consulting companies or public relations firms, who are talented musicians or who have become very active with nonprofit organizations, all while maintaining a full-time dedicated job to their employers. In order to achieve feats such as these, they require steadfast priorities and must be able to master balance.

The first priority is to your employer. Give your day job 100 percent. Once you have determined what is the most gratifying part of your professional life, map out where you want to travel and what the best route to get there would be.

Look within the firm to evaluate what aspect of your career you would like to further develop and see if there are opportunities to satisfy this aspiration. This could be working with the firm’s marketing, recruitment, pro bono or other departments that you would like to explore. Once you have found something that interests you, whether it’s inside the firm or something that you create outside of the firm, dedicate some time during the nights, weekends or whenever you find time outside of work to make those dreams happen.

In summary, the pathways support staff take while working at law firms depend on each individual’s own determination and drive. I have been to trial three times, worked on numerous pro bono matters, and traveled doing document reviews and productions. I also own a small publishing company in San Francisco and write about topics that concern me and my community. You can choose to ride the current of the law firm that you are employed by, or you can set a course to go up your own stream to achieve your goals. Whether it is a small, midsized, or large law firm, know why you are there and what you hope to take with you during your voyage through life.

It’s Complicated LIVE! San Francisco with Paul C. Brunson

 

It's Complicated Live SF with Paul C. Brunson

It’s Complicated Live SF with Paul C. Brunson

 

Please join KLN Consulting Group and others as we support this book!  You may RSVP here  http://bit.ly/XPODIk

Celebrating Diversity Through Black History with the CMCP, BWL, & KLN

Celebrating Diversity
Through Black History

Networking Lunch & Black History Month Celebration for attorneys, other professionals and business leaders

vwashington
Keynote Speaker: Vanessa Washington
Senior Executive Vice President,
General Counsel & Secretary
Bank of the West

Come celebrate Black History Month, enjoy a soul food lunch, and hear Vanessa Washington share her thoughts on Black History and the legal profession.

What:
Networking Lunch & Black History Month Celebration
When:
Friday, February 8, 2013 – 11:45am – 1:30pm
Location:
SNR Denton
525 Market Street
26th Floor
San Francisco , CA
Cost:
CMCP and BWLNC Members: No Cost
Non-Members: $25.00
Lunch will be served
RSVP:
rsvp calendar
  Presented by
cmcp-logo bwlnc-logo kln-logo
Hosted & Sponsored by

Copyright 2013 California Minority Counsel Program

Top SEO Boosting Twitter Tips For Law Firms

Emma-Julie Fox writes for Pitstop Media Inc, a top rated Vancouver SEO company that provides services to businesses across North America. If you would like to invite the author to guest post on your blog please contact www.pitstopmedia.com

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Whatever Social media and SEO services you may be seeking, law firms today can’t ignore Twitter marketing. The microblogging giant, after all has the potential to propel your website visitor numbers, in addition to boosting your brand building efforts and inspiring trust in your organization.

The key lies in understanding the medium and using it in the most efficient manner. The following are the top practices that can help you achieve twitter success:

Build your brand on Twitter: To start with, if you haven’t already done so, get your firm’s website on Twitter. For better recognition, try to get your brand as your Twitter handle; but if the handle’s already taken, something close will work too. For instance, if your website’s name is “XYZ Consultants”, your Twitter handle could be “XYZ Consultants”.

In addition, put up your website’s logo as your profile picture on Twitter, fill in your bio details on your Twitter account, and make sure you feature your website’s link on your profile so users can visit your site.

Encourage visitors to tweet your content: All pages of your website, especially those where you upload fresh content regularly must have a ‘Tweet’ option. In addition to that in order to encourage visitors to share your content add a call to action at the bottom of the page. For instance, you could say something like, “Found the advice here useful, tweet it here and share the information with your network.’

Often it is this gentle nudge that makes all the difference between a tweeted and an un-tweeted post. In fact you may also add a ‘Follow Me on Twitter’ button to encourage visitors who like your post to become your followers.

Do some tweeting of your own: Twitter is all about sharing whatever you find interesting with those in your network, as well as the rest of the lot.

So, be active on Twitter – make it a point to share all your fresh content, guest posts, etc, with your network. However, don’t let that be the ‪raison d’être for your existence on twitter.

You don’t always have to tweet about law or legal matters, participate in trending conversations on the platform to get more users to notice you, and re-tweet something interesting from your followers so that your Twitter activity doesn’t appear to be a mere brand-building exercise.

Also, make sure that you tweet regularly and are not seen as someone that registers sudden spurts of bulk-tweets after long gaps of radio silence. The idea is to ensure your twitter activity looks natural and genuine.

Use short links that are indexed by search engines: Twitter lets you use URL shorteners when tweeting links. While it may be convenient to post shorter URLs, make sure that the tool you use gets indexed by search engines; otherwise your tweeting efforts could be futile.

URL shorteners that use 301 redirect codes attribute link activity to your website and can help improve your website rankings. For instance, bit.ly and goo.gl use 301 redirects.

Use Twitter cards for more dynamic tweeting: A part of Twitter’s Open Graph Protocol offering, Twitter Cards are a great way to customize your Twitter posts. The feature lets you add media such as images, links, videos, etc, within your tweets, thus offering the following key benefits:

  • Your posts appear a lot more attractive to your followers.
  • It’s a great way to drive more visitors to your content.

These tips will definitely help you improve your twitter game and play a crucial role in making your Social Media and overall SEO strategy more impactful.

Twitter Icon Source:

http://findicons.com/icon/221601/twitter2_512?id=398279#

The content of this blog is intended for informational purposes only. It is not intended to solicit business or to provide legal advice.  Laws differ by jurisdiction, and the information on this blog may not apply to every reader.  You should not take, or refrain from taking, any legal action based upon the information contained on this blog without first seeking professional counsel.

KLN Consulting Group – A Division of KLN Publishing, LLC – All Rights Reserved

Estate Planning – The Taboo Conversation Between Parents and their Children

Charlene Usher, Esq., Estate Planning Attorney


By Attorney Charlene L. Usher

Many of our parents are part of the “Baby Boomer” generation born from 1946-1964. They are either approaching retirement or are already enjoying their golden years. They have worked hard, made sacrifices, raised kids, contributed to their community, and perhaps even buried their own parents. However, the topic of their own Estate Planning can still be a sensitive subject. They know they need to address their end of life decisions and plan for the inevitable, but procrastination is the order of the day.

You and I know that as their adult child, they will rely on you if they have a stroke or other debilitating illness or condition. They will expect you to deal with the doctor on their behalf and make sure their bills are paid if they have to spend time rehabilitating. Ultimately, they will expect you to bury them in the dignified manner they so deserve.

Planning for Incapacity

As an Estate Planning attorney, I have met many people who come to me after their parent has had a situation that now requires their help. Just by executing a simple Financial Power of Attorney and Advanced Health Care Directive (“AHCD”), the parent could have saved the family thousands of dollars and the delay of waiting for a court to approve a Conservatorship. The parent will be subject to an examination by a strange doctor and the court will appoint an investigator to produce a report about whether or not you are appropriate. All of this takes time and costs money. In the meantime, everything is on hold.

These are reasons to raise the issue with your parents. Ask them if they have something in place, like an AHCD, and a Power of Attorney that will allow you to help them if they cannot help themselves?

Avoiding Probate

If your parents own a home or income property, they can be at risk for lawsuits by anyone who might be hurt on their property or have the property go into Probate if they pass away without a will or Living Trust. In California, estates of more than $150,000 in total value have to go through Probate even if there was a will. This is why a Living Trust is usually the better option.

Establishing a living trust can help them control their assets while they are alive! Decide who gets what and when, and keep their bequests private while helping them avoid unnecessary estate taxes. The alternative is a drawn out court process (think 2 years for a basic estate) and expensive (minimum 4% fees, not including taxes, on the entire estate).

Burial Expenses

It may be uncomfortable to raise the issue of burial plans with your parents, but if you don’t discuss it with them, you may never know whether or not they have a plot purchased or are paying for a burial insurance policy to help with expenses. If they have not done anything, encourage them to inquire with local mortuaries to find out what the basic cost would be and begin to make decisions about what they would want.

The last thing you need to deal with while facing the emotional rollercoaster of losing the person who raised you is the headache of figuring out how to pay for their services. Many families resort to seeking help from their church, friends & family, sometimes resorting to chicken dinner fundraisers just to bury a parent.

One thing you may consider doing is purchasing an insurance policy on your parent’s life for an amount you find sufficient to cover the expenses you anticipate.

By paying premiums, you are likely to pay much less than the actual policy will pay you when your parents pass. This is a good solution if your parents cannot afford to plan at this stage in life.

The bottom is line is that your parents will need your help, but do not want to be any more of a burden than they have to be. If you know of someone who lost a parent or your parent has a friend who has passed, this is a way to broach the subject. Another good time is if they are facing a health challenge or pending surgery.

Ask yourself whether it would be easier to handle things with a plan in place, a plan that expresses their wishes and not the decision of the Probate Court.

Charlene L. Usher, Esq. is a trust & estates attorney who handles traditional estate planning, Special Needs Planning, Business Succession Planning, & Charitable Planning for more information, please visit www.usherlawgroup.com  or contact 877.748.7437.

The content of this blog is intended for informational purposes only. It is not intended to solicit business or to provide legal advice.  Laws differ by jurisdiction, and the information on this blog may not apply to every reader.  You should not take, or refrain from taking, any legal action based upon the information contained on this blog without first seeking professional counsel.

KLN Consulting Group – A Division of KLN Publishing, LLC – All Rights Reserved

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